Connections to a Cause: The Millennial Way of Charity - The New York TimesMillennials expect transparency, sophisticated storytelling and technical savvy from their charitable organizations.
In Ngram, the term “millennials” begins to explode in the late ’90s—just before “Generation X” collapses. We passed the baton to the next sucker. My prediction? Hold fast, millennials. This current wave of punditry will peak and then start declining six years from now. In 2020, about half of you will have turned 30. You’ll no longer be young—and therefore no longer scary—and today’s rhetoric about your entitlement and narcissism will evaporate. You’ll be in charge.