Quantum science turns social -- ScienceDailyWhy could players without any formal training in experimental physics manage to find surprisingly good solutions? One hint came from an interview with a top-player, a retired Italian microwave systems engineer. He said, that for him participating in the Alice Challenge reminded him a lot of his previous job as an engineer. He never attained a detailed understanding of microwave systems but instead spent years developing an intuition of how to optimize the performance of his "black-box." "We humans may develop general optimization skills in our everyday work life that we can efficiently transfer to new settings. If this is true, any research challenge can in fact be turned into a citizen science game," said Jacob Sherson, head of the ScienceAtHome project at Aarhus University. It still seems incredible that untrained amateurs using an unintuitive game interface outcompete expert experimentalists. One answer may lie in an old Herbert Simon quote: "Solving a problem simply means representing it so as to make the solution transparent."