henry copeland: Hmmm... Pullquote? Being dissed as narrow/simple is sometimes sign of impending disruption. pllqt.it/cFAHdl
Innovation gets smaller before it gets biggerThis hints at a larger concern: that the energy and creativity used to create new content management systems and layouts and ways to display news and information will be redirected to a narrower—or, at least, externally determined—purpose: getting an edge within the arbitrary confines of a platform. This kind of media innovation is everywhere. It’s screenshotting important paragraphs into a tweet, and creating an app to streamline this process. It’s figuring out how to make videos for Facebook that don’t need sound to get viewers’ attention. It’s a curiosity gap headline. It’s shooting videos vertically instead of horizontally so they look better on Snapchat.